Awards4U: Recognition Starts Here

Awards4U is releasing their new brand and website on April 1^st.

Tallahassee, Florida, February 4, 2011- Sam Varn understands what it takes to lead a company – great leadership and engaged employees.  And over the years, he has placed a significant amount of focus on empowering his employees by letting them know how much he appreciates their efforts.

Committed to recognizing the best within his company, Awards4U, and within the community; Varn has been promoting excellence since he acquired the company in 1987. From encouraging a child to continue on with their talents, to capturing the most important moments in people’s lives, Varn has seen the value of recognition time and time again.

The new look and feel of Awards4U is a reminder to ourselves that even the smallest thank-you can resonate deeply.

That is why Varn, along with his employees, is announcing a new brand campaign centered on their vision: “A community where everyone is encouraged to reach their full potential.” The heart of the campaign is focused on what Awards4U does best - recognize excellence. Awards4U teamed up with Onyx Creative Group, Inc. to develop the new brand and website based on consumer insight and strategy. As the new brand unfolds in 2011, customers will notice a new focus on Awards4U’s core values.  By challenging employees to: Incorporate elements of fun into everything; Exceed customer expectations consistently; and Be involved in the community – Varn is letting his brand campaign resonate internally so it resonates with the customers as well. “We are committed to Awards4U’s brand purpose because we believe it is invaluable to give back to the community and acknowledge achievements,” said Varn. “The new look and feel of Awards4U is a reminder to ourselves that even the smallest thank-you can resonate deeply. It’s easy to get busy in the day-to-day and forget how important we all are to each other. We want recognition to be at the forefront of people’s minds and I believe that this new brand will help us achieve that goal.” Visit the new site at www.awards4u.com.